Robert Conrad, the rugged, contentious actor who starred in the hugely popular 1960s television series “Hawaiian Eye” and “The Wild, Wild West,” died Saturday. He was 84.
The actor died of heart failure in Malibu, California, family spokesperson Jeff Ballard said. A small private service is planned for March 1, which would have been his 85th birthday.
“He lived a wonderfully long life and while the family is saddened by his passing, he will live forever in their hearts,” Ballard said.
Conrad is best known for his role in the 1965–1969 television series The Wild Wild West, playing the sophisticated Secret Service agent James T. West. He portrayed World War II ace Pappy Boyington in the television series Baa Baa Black Sheep (later syndicated as Black Sheep Squadron). In addition to acting, he was a singer and recorded several pop/rock songs in the late 1950s and early 1960s as Bob Conrad. He hosted a weekly two-hour national radio show (The PM Show with Robert Conrad) on CRN Digital Talk Radio beginning in 2008.
Conrad was born Conrad Robert Falk in Chicago, Illinois. His father, born Leonard Henry Falk (born November 3, 1918), was then 16 years old; Leonard was of German descent. His mother, Alice Jacqueline Hartman (born May 15, 1919, daughter of Conrad and Hazel Hartman), was 15 years old when she gave birth, and named her son after her father. She became the first publicity director of Mercury Records, where she was known as Jackie Smith. She married twice, including once to Chicago radio personality Eddie Hubbard in 1948. Eddie Hubbard and Jackie Smith reportedly had a child together (born circa 1949)before splitting up in 1958.
Conrad attended Chicago schools including South Shore High School, Hyde Park High School, the YMCA Central School, and New Trier High School. He dropped out at age 15 to live on his own and begin working full time, including jobs loading trucks for Consolidated Freightways and Eastern Freightways, and driving a milk delivery truck for Chicago’s Bowman Dairy.
After working in Chicago for several years and studying theater arts at Northwestern University, Conrad pursued an acting career. One of his first paying roles was a week-long job posing outside a Chicago theater when the 1956 film Giant was showing; Conrad bore a resemblance to the iconic actor James Dean, who starred in Giant so his mother used her entertainment industry contacts to help him get the part, which was intended as a publicity stunt to boost attendance at the theater. Conrad also studied singing; his vocal coach was Dick Marx, the father of singer Richard Marx.
Adams got a bit part for Conrad in the 1958 film Juvenile Jungle. Adams was supposed to appear in it, but later withdrew so he could take a part in a different movie. His brief non-speaking role in Juvenile Jungle enabled him to join the Screen Actors Guild. He had a small role in the film Thundering Jets (1958) and made his TV debut in the Bat Masterson episode, “One Bullet from Broken Bow”.
Conrad was soon signed to an acting contract by Warner Bros. He also sang, and released several recordings with Warner Bros. Records on a variety of LPs, EPs, and SPs 33-1/3 and 45 rpm records during the late 1950s and early 1960s. He had a minor Billboard hit song in “Bye Bye Baby” which reached #113.
At Warner, he appeared in the 1958 second season of the James Garner series Maverick (episode: “Yellow River”). He guest-starred in a number of other shows, either for Warner or Ziv Television, including Highway Patrol, Lawman, Colt .45 (playing Billy the Kid), Sea Hunt, The Man and the Challenge, and Lock Up.
Warner Brothers had a big success with its detective show 77 Sunset Strip and then made Hawaiian Eye, a follow-up series. Conrad starred as detective Tom Lopaka. He was introduced on Strip, then spun off into his own series that ran from 1959 to 1963, both in the U.S. and overseas.
During the series’ run, Conrad appeared on an episode of the Warner Brothers series The Gallant Men. When Hawaiian Eye was over, Conrad starred in Palm Springs Weekend (1963), Warners’ attempt to repeat the success of Where the Boys Are (1960) with its young contract players.
In Mexico, Conrad signed a recording contract with the Orfeon label, where he released two albums, with a few singles sung in Spanish. In 1964, he guest-starred on an episode of Temple Houston and then performed in the comedic film La Nueva Cenicienta (also known as Cabriola). The next year, he was in the episode “Four into Zero” of Kraft Suspense Theatre and played Pretty Boy Floyd in Young Dillinger alongside his old friend Nick Adams.
The Wild Wild West
In 1965, Conrad began his starring role as government agent James West on the popular weekly series The Wild Wild West, which aired on CBS until its cancellation in 1969. He made $5,000 a week. He did most of his own stunts and fight scenes during the series, and while filming the season four episode “The Night of the Fugitives,” he was injured and rushed to the hospital after he dived from the top of a saloon staircase, lost his grip on a chandelier, fell 12 feet, and landed on his head.
In addition to starring in The Wild Wild West, Conrad found time to work on other projects. He went to Mexico in 1967 to appear in Ven a cantar conmigo (Come, sing with me), a musical. He also formed his own company, Robert Conrad Productions, and under its auspices he wrote, starred in, and directed the 1967 Western film The Bandits.
Paul Ryan and Jake Webster
Conrad appeared in episodes of Mannix and Mission: Impossible. In 1969, he signed a three-picture deal with Bob Hope’s Doan Productions. The first two films were slated to be Keene then No Beer in Heaven but only the first movie was ever produced.
In 1969, he debuted as prosecutor Paul Ryan in the TV movie D.A.: Murder One (1969). He reprised the movie in D.A.: Conspiracy to Kill (1971) and the short-lived 1971 series The D.A.. He was also in such made-for-television movies as Weekend of Terror (1970) and Five Desperate Women (1971). He tried another TV series as American spy Jake Webster in Assignment Vienna (1972), which only lasted eight episodes. He was a murderous fitness franchise promoter in an episode of Columbo (“An Exercise in Fatality”). Conrad starred in the feature films Murph the Surf (1975) and Sudden Death (1977). He reprised his role as Paul Ryan in the TV movie Confessions of the D.A. Man.
Baa Baa Black Sheep
Conrad found ratings success again from 1976 to 1978 as legendary tough-guy World War II fighter ace Pappy Boyington in Baa Baa Black Sheep, retitled for its second season and in later syndication as Black Sheep Squadron. He directed three episodes.
The show’s success led Conrad to win a People’s Choice Award for Favorite Male Actor and a Golden Globe nomination for his performance. He followed it with a lead part in the television miniseries Centennial (1978).
The Duke and A Man Called Sloane
In 1978, Conrad starred in the short-lived TV series The Duke as Duke Ramsey, a boxer turned private eye. Conrad directed some episodes. In the late 1970s, he served as the captain of the NBC team for six editions of Battle of the Network Stars. Around this time reprised the role of West in a pair of made-for-TV films which reunited him with his West co-star, Ross Martin, The Wild Wild West Revisited (1979) and More Wild Wild West (1980).
Conrad was identified in the late 1970s with his television commercials for Eveready batteries, particularly his placing of the battery on his shoulder and prompting the viewer to challenge its long-lasting power: “Come on, I dare ya”. The commercial was parodied frequently on American television comedies such as Johnny Carson’s The Tonight Show and The Carol Burnett Show.
Conrad made the occasional feature such as The Lady in Red (1979) for Roger Corman’s New World Pictures, where he played John Dillinger from a script by John Sayles. Conrad later played a modern-day variation of James West in the short-lived series A Man Called Sloane in 1979. Conrad directed some episodes.
Conrad spent most of the 1980s starring in TV movies. He played a paraplegic coach in Coach of the Year (1980), and the title role in Will: The Autobiography of G. Gordon Liddy (1982). Both were for his own company, A Shane Productions. Conrad played a Police Chief in the comedy in the theatrically released film Moving Violations (1985), and in the following TV movies; The Fifth Missile (1986), Assassin (1986) and Charley Hannah’s War (1986).
Conrad starred in the television series High Mountain Rangers (1987) and also directed the pilot and wrote several episodes of the show. The series co-starred Conrad’s two sons and was produced by his daughter. He appeared in the made-for-television movies Police Story: Gladiator School (1988), and Glory Days (1988), directing the latter. He then tried Jesse Hawkes (1989), another short-lived series and a spin off of High Mountain Rangers. He once again directed the pilot.
Conrad appeared in the popular music video for Richard Marx’s “Hazard”, which was a #1 hit in 13 countries including the United States. He had a supporting role in Jingle All the Way (1996) with Arnold Schwarzenegger. Conrad’s later credits include an episode of Nash Bridges and the film Dead Above Ground (2002).
Conrad appeared in the movie Samurai Cowboy in 1994. The following year, he created the TV movie Search and Rescue, in which he starred, which in turn led to a short-lived TV series, also created by Conrad.
In 2005, he ran for President of the Screen Actors Guild. In 2006, Conrad recorded audio introductions for every episode of the first season of The Wild Wild West for its North American DVD release on June 6. The DVD set also included one of Conrad’s Eveready battery commercials; in his introduction, Conrad stated he was flattered to be parodied by Carson. He was inducted into the Hollywood Stuntmen’s Hall of Fame for his work on The Wild, Wild West series.
Beginning in 2008, he hosted a weekly two-hour national radio show (The PM Show with Robert Conrad) on CRN Digital Talk Radio. He appeared in the documentary film Pappy Boyington Field (released in July 2010 on DVD) where he recounted his personal insights about the legendary Marine Corps aviator he portrayed in the television series. His last appearance on the radio show was July 18, 2019.
Conrad and his first wife Joan were married for 25 years until an amicable divorce. The couple had five children.
His second marriage to LaVelda Ione Fann produced three children. They met when he emceed the Miss National Teenager Pageant, which she won.
Conrad was joined on some television shows by his sons, Shane and Christian, and his daughter, Nancy. Another daughter, Joan, became a television producer.
In a 2008 interview, Conrad described Chicago Outfit made man and burglar Michael Spilotro as his “best friend”. Spilotro’s slaying was featured in the movie Casino.
In 1984, Conrad was awarded a star on the Walk of Western Stars in Newhall, California.
Conrad was involved with a volunteer organization in Bear Valley, California known as Bear Valley Search and Rescue, which later formed the basis for High Mountain Rangers.
On March 31, 2003, while on Highway 4 in California’s Sierra Nevada foothills near his Alpine County home, Conrad drove his Jaguar over the center median and slammed head-on into a Subaru driven by 26-year-old Kevin Burnett. Both men suffered serious injuries. Tried on felony charges, Conrad pleaded no contest, and he was convicted of drunk driving.
He was sentenced to six months of house confinement, alcohol counseling, and five years’ probation. A civil suit filed by Kevin Burnett against Conrad was settled the following year for an undisclosed amount. In 2005, Burnett died at age 28 from perforated ulcers, which his family attributed to his difficult recovery from the crash. Conrad himself suffered severe nerve injuries from the crash, which left his right side partially paralyzed.