{"id":22968,"date":"2021-06-25T19:54:50","date_gmt":"2021-06-25T23:54:50","guid":{"rendered":"https:\/\/mortystv.com\/blog\/?p=22968"},"modified":"2021-06-25T19:54:50","modified_gmt":"2021-06-25T23:54:50","slug":"espn-the-undefeated-the-nba-and-abcs-shark-tank-team-up-to-championblackbusinesses-for-the-2021-nba-postseason-video","status":"publish","type":"post","link":"https:\/\/mortystv.com\/blog\/2021\/06\/25\/espn-the-undefeated-the-nba-and-abcs-shark-tank-team-up-to-championblackbusinesses-for-the-2021-nba-postseason-video\/","title":{"rendered":"ESPN, The Undefeated, the NBA and ABC&#8217;s &#8220;Shark Tank&#8221; Team Up to #ChampionBlackBusinesses for the 2021 NBA Postseason [VIDEO]"},"content":{"rendered":"<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-full wp-image-22969\" src=\"https:\/\/mortystv.com\/blog\/wp-content\/uploads\/2021\/06\/rise-090010-6-25-2021.jpg\" alt=\"\" width=\"550\" height=\"328\" srcset=\"https:\/\/mortystv.com\/blog\/wp-content\/uploads\/2021\/06\/rise-090010-6-25-2021.jpg 550w, https:\/\/mortystv.com\/blog\/wp-content\/uploads\/2021\/06\/rise-090010-6-25-2021-300x179.jpg 300w\" sizes=\"(max-width: 550px) 100vw, 550px\" \/><\/p>\n<p>CBB will elevate Black-owned businesses and their stories and cement the importance their imprint has on their communities across ESPN platforms during Conference Finals and beyond.<\/p>\n<p>Following a successful debut in 2020, ESPN, in collaboration with The Undefeated, the NBA, and ABC, today announced the return of the #ChampionBlackBusinesses initiative. CBB will elevate Black-owned businesses and their stories and cement the importance their imprint has on their communities across ESPN platforms during Conference Finals and beyond. Also returning after last year&#8217;s success is ESPN&#8217;s partnership with ABC&#8217;s &#8220;<strong><em>Shark Tank<\/em><\/strong>,&#8221; where the Sharks, who are titans of business in their own right, will offer selected Black-owned businesses invaluable advice and help propel them to success yet again. ESPN is working with women and Black-owned marketing agency JOY Collective for the initiative.<\/p><div id=\"morty-3826136883\" class=\"morty-content\"><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-4937602850188786\" crossorigin=\"anonymous\"><\/script><ins class=\"adsbygoogle\" style=\"display:block; text-align:center;\" data-ad-client=\"ca-pub-4937602850188786\" \ndata-ad-slot=\"5227734695\" \ndata-ad-layout=\"in-article\"\ndata-ad-format=\"fluid\" data-full-width-responsive=\"true\"><\/ins>\n<script> \n(adsbygoogle = window.adsbygoogle || []).push({}); \n<\/script>\n<\/div>\n<p>&#8220;We are so proud to be able to bring this initiative back and continue to champion the Black community,&#8221; said Emeka Ofodile, Vice President of Sports Marketing, ESPN. &#8220;The NBA Playoffs are not only a time to celebrate athletes fighting for a championship, but a great opportunity to share the stories of Black-owned businesses who are fighting to impact their communities every day.&#8221;<\/p>\n<p>As the world recovers from the pandemic and states begin to reopen, ESPN recognizes that Black-owned businesses have been disproportionally affected, representing more than 40 percent of pandemic-induced business closures. To create sustainable community impact, The Undefeated&#8217;s Music for the Movement committed to deepening support and resources for these businesses by providing both in-kind and financial support of $40,000.<\/p>\n<p>&#8220;This year&#8217;s involvement with the #ChampionBlackBusinesses initiative is an opportunity to push awareness to the next level,&#8221; said Raina Kelley, Vice President and Editor-in-Chief of The Undefeated. &#8220;The collaborative effort between all of us plus fan engagement will make it a success.&#8221;<\/p>\n<p>The four businesses selected to participate in this year&#8217;s #ChampionBlackBusinesses initiative are the following:<\/p><div id=\"morty-559498323\" class=\"morty-content_2\" style=\"margin-left: auto;margin-right: auto;text-align: center;\"><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-4937602850188786\" crossorigin=\"anonymous\"><\/script><ins class=\"adsbygoogle\" style=\"display:block; text-align:center;\" data-ad-client=\"ca-pub-4937602850188786\" \ndata-ad-slot=\"5227734695\" \ndata-ad-layout=\"in-article\"\ndata-ad-format=\"fluid\" data-full-width-responsive=\"true\"><\/ins>\n<script> \n(adsbygoogle = window.adsbygoogle || []).push({}); \n<\/script>\n<\/div>\n<p>\u00b7 Lomar Farms (New York) &#8211; An environmentally conscience family Bee farm that harvests raw honey, produces candles and other body products and potions<\/p>\n<p>\u00b7 Ride On! Bike Shop (Los Angeles) &#8211; A bicycle repair collective that proudly serves all cyclists, including new and veteran riders. Ride On Bike Shop believes that bikes offer a simple solution to many of our communities&#8217; complex problems<\/p>\n<p>\u00b7 Hakim&#8217;s Bookstore (Philadelphia) &#8211; A family-owned book and gift store founded by Dawud Hakim in the late 1950s to educate his community about the rich heritage, culture, and contributions of African Americans. Hakim&#8217;s Bookstore is the oldest cultural bookstore on the East Coast<\/p>\n<p>\u00b7 The Cookie Society (Dallas) &#8211; A boutique bakery selling freshly baked cookies in Frisco, Texas, and shipping nationwide<\/p>\n<p>The Champion Black Businesses process will include several phases:<\/p>\n<p>\u00b7 ESPN will spotlight four specific Black-owned businesses with unique films highlighting each business&#8217; impact on their respective community<\/p>\n<p>\u00b7 CBB will create an Advisory Council which will include professionals from the worlds of finance, law, marketing, and management for further mentorship<\/p>\n<p>\u00b7 Sharks from ABC&#8217;s &#8220;<em>Shark Tank<\/em>,&#8221; including Mark Cuban, Robert Herjavec, and Daymond John, will review the business portfolios in a one-on-one mentor session and make recommendations to ensure success for the businesses moving forward. New episodes of <em>Shark Tank<\/em> are coming to ABC this fall<\/p>\n<p>The films highlighting each business will debut and live on ESPN&#8217;s digital and social media channels as well as The Undefeated, and will feature music from their EP, &#8220;Liberated \/ Music For The Movement Volume 3.&#8221; The mentor sessions will also be recorded and produced into snackable cutdowns highlighting the best of each conversation.<\/p>\n<p>To raise awareness and provide nationwide exposure to additional Black-owned business communities, ESPN will be asking fans throughout the 2021 NBA Playoffs to use the #ChampionBlackBusinesses hashtag across social channels to shout out their favorite Black-owned businesses.<\/p>\n<p>For more information, please visit theundefeated.com\/championblackbusinesses.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>CBB will elevate Black-owned businesses and their stories and cement the importance their imprint has on their communities across ESPN platforms during Conference Finals and beyond. Following a successful debut in 2020, ESPN, in collaboration with The Undefeated, the NBA, and ABC, today announced the return of the #ChampionBlackBusinesses initiative. CBB will elevate Black-owned businesses [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":22969,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"jetpack_post_was_ever_published":false,"jnews-multi-image_gallery":[],"jnews_single_post":{"source_name":"","source_url":"","via_name":"","via_url":"","override_template":"0","override":[{"template":"1","single_blog_custom":"","parallax":"1","fullscreen":"1","layout":"right-sidebar","sidebar":"default-sidebar","second_sidebar":"default-sidebar","sticky_sidebar":"1","share_position":"top","share_float_style":"share-monocrhome","show_share_counter":"1","show_view_counter":"1","show_featured":"1","show_post_meta":"1","show_post_author":"1","show_post_author_image":"1","show_post_date":"1","post_date_format":"default","post_date_format_custom":"Y\/m\/d","show_post_category":"1","show_post_reading_time":"0","post_reading_time_wpm":"300","show_zoom_button":"0","zoom_button_out_step":"2","zoom_button_in_step":"3","show_post_tag":"1","show_prev_next_post":"1","show_popup_post":"1","number_popup_post":"1","show_author_box":"0","show_post_related":"0","show_inline_post_related":"0"}],"override_image_size":"0","image_override":[{"single_post_thumbnail_size":"crop-500","single_post_gallery_size":"crop-500"}],"trending_post":"0","trending_post_position":"meta","trending_post_label":"Trending","sponsored_post":"0","sponsored_post_label":"Sponsored by","sponsored_post_name":"","sponsored_post_url":"","sponsored_post_logo_enable":"0","sponsored_post_logo":"","sponsored_post_desc":""},"jnews_primary_category":{"id":""},"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false},"categories":[1],"tags":[1757,706,1846,1848,323,1847,197],"class_list":["post-22968","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tv_news","tag-black-enterprise","tag-business","tag-champion-black-businesses","tag-investment","tag-nba","tag-shark-tank","tag-sports"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.1 (Yoast SEO v27.1.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>ESPN, The Undefeated, the NBA and ABC&#039;s &quot;Shark Tank&quot; Team Up to #ChampionBlackBusinesses for the 2021 NBA Postseason [VIDEO] - Morty&#039;s TV<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mortystv.com\/blog\/2021\/06\/25\/espn-the-undefeated-the-nba-and-abcs-shark-tank-team-up-to-championblackbusinesses-for-the-2021-nba-postseason-video\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ESPN, The Undefeated, the NBA and ABC&#039;s &quot;Shark Tank&quot; Team Up to #ChampionBlackBusinesses for the 2021 NBA Postseason [VIDEO]\" \/>\n<meta property=\"og:description\" content=\"CBB will elevate Black-owned businesses and their stories and cement the importance their imprint has on their communities across ESPN platforms during Conference Finals and beyond. Following a successful debut in 2020, ESPN, in collaboration with The Undefeated, the NBA, and ABC, today announced the return of the #ChampionBlackBusinesses initiative. CBB will elevate Black-owned businesses [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/mortystv.com\/blog\/2021\/06\/25\/espn-the-undefeated-the-nba-and-abcs-shark-tank-team-up-to-championblackbusinesses-for-the-2021-nba-postseason-video\/\" \/>\n<meta property=\"og:site_name\" content=\"Morty&#039;s TV\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/mortystv\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/mortystv\" \/>\n<meta property=\"article:published_time\" content=\"2021-06-25T23:54:50+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mortystv.com\/blog\/wp-content\/uploads\/2021\/06\/rise-090010-6-25-2021.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"550\" \/>\n\t<meta property=\"og:image:height\" content=\"328\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"morty\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@http:\/\/twitter.com\/#!\/mortystv\" \/>\n<meta name=\"twitter:site\" content=\"@mortystv\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"morty\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/mortystv.com\/blog\/2021\/06\/25\/espn-the-undefeated-the-nba-and-abcs-shark-tank-team-up-to-championblackbusinesses-for-the-2021-nba-postseason-video\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/mortystv.com\/blog\/2021\/06\/25\/espn-the-undefeated-the-nba-and-abcs-shark-tank-team-up-to-championblackbusinesses-for-the-2021-nba-postseason-video\/\"},\"author\":{\"name\":\"morty\",\"@id\":\"https:\/\/mortystv.com\/blog\/#\/schema\/person\/ec63b069cf8528fdbe3b63a882c84e55\"},\"headline\":\"ESPN, The Undefeated, the NBA and ABC&#8217;s &#8220;Shark Tank&#8221; 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