{"id":111274,"date":"2026-06-18T04:00:00","date_gmt":"2026-06-18T08:00:00","guid":{"rendered":"https:\/\/mortystv.com\/blog\/2026\/06\/18\/how-streaming-second-screens-are-rewiring-southeast-asias-attention-span-theres-no-primetime-anymore-apos\/"},"modified":"2026-06-18T04:00:00","modified_gmt":"2026-06-18T08:00:00","slug":"how-streaming-second-screens-are-rewiring-southeast-asias-attention-span-theres-no-primetime-anymore-apos","status":"publish","type":"post","link":"https:\/\/mortystv.com\/blog\/2026\/06\/18\/how-streaming-second-screens-are-rewiring-southeast-asias-attention-span-theres-no-primetime-anymore-apos\/","title":{"rendered":"<div>How Streaming &amp; Second Screens Are Rewiring Southeast Asia\u2019s Attention Span: \u201cThere\u2019s No Primetime Anymore\u201d \u2013 APOS<\/div>"},"content":{"rendered":"<div>Southeast Asia\u2019s premium VOD users spend only 8% of their digital life actually watching premium content, while the rest of their time is spent on social, messaging, gaming and short video,\u201d said Media Partners Asia\u2019s Head of Insights Dhivya T. in a presentation at APOS today.\u00a0 When the TV screen is added to their mobile [\u2026]<\/div>\n","protected":false},"excerpt":{"rendered":"<div>Southeast Asia\u2019s premium VOD users spend only 8% of their digital life actually watching premium content, while the rest of their time is spent on social, messaging, gaming and short video,\u201d said Media Partners Asia\u2019s Head of Insights Dhivya T. in a presentation at APOS today.\u00a0 When the TV screen is added to their mobile [\u2026]<\/div>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"footnotes":"","jetpack_publicize_message":"{title}\n\n{excerpt}\n\n{url}","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[1],"tags":[],"class_list":["post-111274","post","type-post","status-publish","format-standard","hentry","category-tv_news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.1 (Yoast SEO v27.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How Streaming &amp; 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Covering the length and breadth of Asia, the series will reveal its most\u2026","rel":"","context":"In &quot;TV News&quot;","block_context":{"text":"TV News","link":"https:\/\/mortystv.com\/blog\/category\/tv_news\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/mortystv.com\/blog\/wp-content\/uploads\/2024\/09\/asia-20240910b.webp?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/mortystv.com\/blog\/wp-content\/uploads\/2024\/09\/asia-20240910b.webp?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/mortystv.com\/blog\/wp-content\/uploads\/2024\/09\/asia-20240910b.webp?resize=525%2C300&ssl=1 1.5x"},"classes":[]},{"id":111278,"url":"https:\/\/mortystv.com\/blog\/2026\/06\/18\/streamer-apac-chiefs-tip-japanese-live-action-chinese-language-microdrama-as-asias-hot-upcoming-content-trends-apos\/","url_meta":{"origin":111274,"position":2},"title":"Streamer APAC Chiefs Tip Japanese Live-Action, Chinese-Language &amp; Microdrama As Asia\u2019s Hot Upcoming Content Trends \u2013 APOS","author":"Fuskie","date":"June 18, 2026","format":false,"excerpt":"APAC chiefs for Netflix, Prime Video, Disney and Warner Bros Discovery delivered their verdicts on the next hot content trends in Asia during an APOS panel. 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