Official Netflix Trailer for “Pepsi, Where’s My Jet?” [VIDEO]

The year was 1996, and the cola wars were raging. Despite Pepsi’s celeb-soaked advertisements, Coke still held the bigger market share, so the second-place brand decided to roll out their biggest campaign ever: Called “Pepsi Stuff,” it featured a soon-to-be infamous commercial implying that if you just bought enough of their products, you could use “Pepsi Points” to purchase sunglasses, leather jackets… and maybe a Harrier jet?

Pepsi execs assumed the astronomical “price” of the military plane was set high enough to indicate it was a joke, but college student John Leonard saw it as a challenge and decided to call their bluff. Enlisting the help (and funding) of mountaineering buddy Todd Hoffman, Leonard hashed out a plan to score the grandest prize of all – even if it never existed in the first place.

Shot in a rollicking, irreverent style and soaked in the music and culture of the mid-’90s, Pepsi, Where’s My Jet? sits down with Leonard, Hoffman, the commercial’s creative team, and a truly unexpected cast of tangentially-involved public figures to tell the legendary tale of the kid who sued Pepsi for a fighter jet, and became the hero of a new generation.

“Pepsi, Where’s My Jet?” RELEASE DATE: November 17, 2022

EPISODES 4 X 45

DIRECTOR Andrew Renzi

EXECUTIVE PRODUCERS Andrew Renzi, Andrew Corkin, Nick Boak, Theo James, Andrew Fried, Jordan Wynn, Dane Lillegard, Sarina Roma

PRODUCTION COMPANY Boardwalk Pictures