Chicken Soup for the Soul Entertainment, Inc. (Nasdaq: CSSE), one of the largest operators of streaming advertising-supported video-on-demand (“AVOD”) networks, today announced today that Crackle Plus has entered into a multi-year agreement with APX Content Ventures and Publicis Media. “Inside The Black Box” is set to be the first of many co-produced programs under this agreement and will premiere exclusively on the Crackle streaming service in February. The 10-episode series is hosted by Emmy® Award winner and NAACP Image Awards recipient Joe Morton (Scandal, Terminator 2: Judgement Day) and celebrity acting coach, casting director, and producer Tracey Moore and will have both interview and performance aspects as the hosts interact with celebrity guests.
“Inside the Black Box” is sponsored by The General®, giving the brand unique placement across various layers of the programming – both in and out of the show. This includes pre-roll ads, QR code integrations, brand integration within the content, and “The General Audience” branded theater section featured in the show, allowing VIP attendees to get a better view of the action and call-outs from the hosts. Outside of the programming, “Inside the Black Box” will have a Crackle in-app jumbotron where branding and voiceover sponsorship opportunities will give viewers a deeper look at The General and their services.
“Inside the Black Box” is distributed in North America by Screen Media, a Chicken Soup for the Soul Entertainment, Inc. company and the supplier of exclusive and original content to Crackle Plus.
The Crackle Plus streaming services are currently distributed through 60 touchpoints in the U.S. on platforms including Amazon FireTV, RokuTV, Apple TV, Smart TVs (Samsung, LG, Vizio), gaming consoles (PS4 and Xbox One), Plex, iOS, and Android mobile devices and on desktops at Crackle.com, with previously announced plans to expand to over 80 touchpoints. Crackle is also available in approximately 500,000 hotel rooms in the Marriott Bonvoy chain.
ABOUT CHICKEN SOUP FOR THE SOUL ENTERTAINMENT
Chicken Soup for the Soul Entertainment, Inc. (Nasdaq: CSSE) (the “Company”) operates streaming video-on-demand networks (VOD). The Company owns Crackle Plus, which owns and operates a variety of ad-supported and subscription-based VOD networks including Crackle, Chicken Soup for the Soul, Popcornflix, Popcornflix Kids, Truli, Pivotshare, Españolflix, and FrightPix. The Company also acquires and distributes video content through its Screen Media subsidiary and produces original video content through the Chicken Soup for the Soul Television Group. Chicken Soup for the Soul Entertainment is a subsidiary of Chicken Soup for the Soul, LLC, which publishes the famous book series and produces super-premium pet food under the Chicken Soup for the Soul brand name.